To reward the BMCE Bank Of Africa group as a market leader in the field of digitalisation and contactless card issuance, the world’s leading electronic payment provider, VISA, presented BMCE Bank of Africa with the “trophies of excellence” and “Digital Bank”.
Indeed, in a context of growth of contactless payments by bank cards in Morocco, BMCE Bank Of Africa largely dominates this segment with more than 800,000 cards in circulation to date, illustrating the relevance of the e-payment which touches moreover in addition to customers in the kingdom.
At the ceremony organized by BMCE Bank Of Africa and VISA on October 30, the two organizations signed a strategic partnership, with the aim of stimulating the activation and use of contactless payment cards, in addition to developing new technologies and to support the group in its global approach to digitization.
With this in mind, Mounir Kabbaj, Deputy Managing Director at BMCE Bank of Africa, said, “Innovation and digitalisation are at the heart of BMCE Bank of Africa’s strategy of continuing to invest in these pillars in order to offer the best user experience to its customers. Our partnership with VISA is in the context of accelerating the adoption of new technologies, and we are proud of Visa International’s recognition of BMCE Bank of Africa’s leadership in this area.”
For his part, Sami Romdhane, VISA’s Managing Director for the Maghreb region, said: “The adoption of new technologies is accelerating the pace of development of electronic payments. In the digital age, having instant and secure payment means provides access to a world of new opportunities. At the macroeconomic level, the acceleration of digital migration also helps to diversify the economy and create new sectors with high added value. At VISA, we work with the entire payments ecosystem to achieve these goals.”
In order to provide an optimal and successful customer experience, BMCE Bank Of Africa translates its strong commitment and future-oriented bank positioning, through strategic partnerships and useful and secure offers to offer the best value for money of customer base.