Decidedly, Morocco attracts more and more Japanese groups. After Toyo Inc Group, it is the turn of the group Yokogawa to establish itself in the kingdom.
A few months after the announcement by chemist Toyo Inc Group of its ambition to make Morocco an advanced base in its African conquest, Yokogawa, another industrial group has just followed suit by creating a subsidiary based in Casablanca.
The Yokogawa Group, a world leader in industrial instrumentation and maintenance, has a turnover of 3.8 billion dollars (nearly 35 billion dirhams) and employs 18,300 people through a hundred subsidiaries including 17 sites of production worldwide.
This group whose products and solutions are a world reference in the field of digital control/command systems, so-called SCADA data acquisition equipment, field instruments, recorders and process analyzers relies on its new subsidiary Yokogawa Africa Holding to expand its customer base in Morocco by tackling various economic sectors that have already come from its thousands of customers worldwide such as energy, chemicals and petrochemicals, drug manufacturing, agri-food, stationery, glassmaking, metallurgy, water and waste treatment or the environment.
Unlike other African countries where it operates through distributors and integrators such Metis Africa which covers a dozen sub-Saharan countries (Congo, Cameroon, Ivory Coast, Gabon, Senegal, …), the Japanese group founded in 1915 has preferred to tackle directly the Moroccan market given the size and potential of it, especially in the wake of its proactive industrial strategy.
Thanks to an innovative policy increasingly oriented towards the field of cycles, the Yokogawa group, owner of no less than 7,000 patents filed, has recently integrated the latest “Global 100”, a global index of the 100 most successful companies favoring Sustainable development.