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Morocco aims for 26 million tourists in 2030

Tourism Minister Fatim-Zahra Ammor launched work on the sector’s new roadmap with the National Confederation of Tourism and its main member associations and federations.

By launching this roadmap, the Minister hopes that the tourism sector will be able to achieve its main objective, which is to increase the number of tourist arrivals to 26 million by 2030. To do this, the new roadmap is based on three axes which are the air, the alignment of the national and international and the investment.

This meeting to launch the work of the new roadmap which took place in the presence of the Director of the ONMT, Adil El Fakir, as well as the CEO of the SMIT, Imad Barrakad, also made it possible to make a diagnosis of the sector, “whose main lessons show significant changes in demand requiring a real adjustment of supply,” notes the ministry in a press release. It also allowed participants to come back to some of the proposals made in the short and medium term by the CNT for the revival of the tourism sector.

The coming weeks will be busy for professionals in the sector through the organization of several thematic workshops to address the needs of each tourism sector.

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