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The Mutandis brand accelerator recorded a turnover of MAD 315 million in the first quarter, up 15% compared to the same period last year. The improvement in sales covers all product lines (detergents, seafood, food bottles and fruit juices).
In detail, the detergent business generated sales of MAD 148 million, up 17% year-on-year. And while seafood rose by 4%, food bottles and fruit juices recorded respective increases of 30% and 34% in sales. Note that overall sales for the first quarter represent on average 21% of annual sales.
